Amorim to AC Milan: How a Man Utd flop became Serie A’s hottest hire

Rúben Amorim’s appointment at AC Milan marks the sharpest turnaround in modern coaching lore: a manager dismissed mid-season by Manchester United in January now takes charge at a club that finished fifth in Serie A, denied a Champions League spot by goal difference. The Portuguese coach arrives with a reputation forged at Sporting CP, where he won two league titles and reached the Champions League knockout stages, but his 14-month spell at Old Trafford ended with a 3-2 defeat at Nottingham Forest on May 17 and a 0-3 drubbing at Brighton on May 24. Milan’s fifth-place finish leaves them 19 goals adrift of fourth, a deficit that demands immediate correction.

From Old Trafford’s chaos to Milan’s ambition

Amorim’s exit from Manchester United was swift and public. After a run of five wins, two draws, and two losses in the final seven league games—United’s last-five form (WWDWW) yielded 13 points—he was dismissed in January, with interim boss Michael Carrick eventually securing the permanent role. The club’s accounts, published in February, included a £15.9 million provision for compensation owed to Amorim and his staff; sources now suggest that figure could fall after Milan’s confirmation, reflecting the reduced cost of replacing a manager mid-season rather than in the summer. Milan, meanwhile, moved decisively to replace Massimiliano Allegri after the 2025-26 campaign, opting for a coach whose tactical flexibility and man-management were praised during his time at Sporting.

The contrast between the clubs is stark. United ended the season with 71 points from 38 matches, a goal difference of +19, and a fifth-place finish that still leaves them 19 goals behind fourth-placed Arsenal. Milan’s fifth-place finish, also 19 goals adrift of fourth, suggests a structural gap that Amorim must bridge quickly. His appointment signals Milan’s intent to challenge for Europe’s elite, not merely consolidate in mid-table.

Milan’s transfer dilemma and United’s Rashford valuation

Amorim’s arrival coincides with a fluid transfer market. Reports indicate Manchester United have set a £40 million valuation on Marcus Rashford, though Liverpool and Manchester City cannot trigger his release clause. Rashford, who scored 14 goals and made 14 assists in 49 appearances last season, remains a United player for now, but his future is uncertain after Barcelona opted against converting a €30 million option to sign him permanently. United’s stance—open to domestic moves but blocking transfers to rivals—reflects the club’s cautious approach to rebuilding under Carrick.

Elsewhere, Milan’s ambitions may hinge on their ability to strengthen a squad that finished fifth. The club’s transfer strategy will be shaped by Amorim’s vision, but the window is already crowded with activity. Tottenham’s reported £52 million deal for Jan Paul van Hecke underscores the competition for defensive talent, while Sandro Tonali’s potential move from Newcastle—valued at £100 million by Newcastle—highlights the premium on midfield control. Milan’s need for quality is clear; their ability to deliver it will define Amorim’s early tenure.

The tactical challenge ahead

Amorim’s preferred 3-4-3 system, which powered Sporting’s title wins, demands wing-backs with stamina and defensive awareness. At United, his lack of elite-level forwards and a midfield that struggled for consistency limited his impact. Milan, by contrast, boast a deeper squad but lack a clear identity under Allegri. Amorim’s task is to impose his philosophy without alienating key players like Rafael Leão or Olivier Giroud, both of whom thrived in a more direct system.

The Portuguese coach’s ability to adapt will be tested immediately. Milan’s Champions League drought—Newcastle’s title race surge exposed the gulf between Europe’s elite and the chasing pack—means every league point is vital. Amorim’s first competitive fixture could come against United themselves, in a preseason friendly in Poland on August 15. The psychological edge of facing his former employers will be secondary to the tactical reset Milan require.

Amorim’s appointment is a gamble, but one rooted in tangible success at Sporting and a clear vision for Milan. His challenge is to translate that vision into results before the January transfer window, when the club’s patience will be tested. The path is narrow, the margin for error slim, but Serie A’s most coveted hire has arrived with everything to prove.